Flying Biscuit: Millions In Millions

how much money has the flying biscuit home office made

The Flying Biscuit Café, a popular breakfast spot in the Southeast, has experienced significant financial success over the years. With 33 to 34 locations across multiple states, including Georgia, North Carolina, Florida, Texas, Alabama, and South Carolina, the café has become a beloved institution for many. While the exact revenue figures for the Flying Biscuit home office are not publicly available, it is evident that the brand has a strong following and has expanded rapidly since its founding in 1993. The Flying Biscuit is known for its Southern-inspired comfort food, with a focus on fresh ingredients, and has gained a reputation for its grits and biscuits, baking nearly 5,000 biscuits per week at each location. The brand also offers catering services for events of all sizes and has a loyal customer base that raves about their food and service.

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Flying Biscuit Café's initial investment cost

The Flying Biscuit Café has been franchising since 2006 and has grown to 33 locations across the United States. The company requires franchisees to have liquid assets of at least $100,000 to $150,000. The initial investment cost to open a single Flying Biscuit Café franchise location ranges from $442,500 to $944,350, which is considered low for the industry. This range is almost half the cost of other casual full-service brands.

The total investment necessary to begin operations of a Flying Biscuit restaurant is $442,500 to $737,000. This includes a franchise fee of $35,000 to $55,000 that must be paid to the franchisor, with an initial franchise fee of up to $45,000. Additionally, there is a market development fee of $45,000 for each restaurant that must be developed under the market development agreement. This fee is credited against the initial franchise fee as long as the restaurant is developed and opened according to the development schedule.

The Flying Biscuit Café also has other initial investment requirements, such as working capital, territory fees, leasehold improvement costs, pre-opening marketing, and furniture and fixture purchases. These upfront fees are outlined in the Franchise Disclosure Document, and franchisees should carefully review these costs before making a buying decision.

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The brand's expansion plans

The Flying Biscuit Café has experienced significant growth and expansion since its humble beginnings in 1993. Starting as a single café in Atlanta's Candler Park neighbourhood, the brand has now become an institution, with a strong presence across multiple states.

The brand's success and expansion can be attributed to several factors. Firstly, the Flying Biscuit Café has cultivated a strong neighbourhood spirit and a loyal customer base that appreciates its quirky, eclectic atmosphere and Southern-inspired recipes made with fresh ingredients. This unique brand identity has helped the café stand out and build a dedicated following.

Additionally, the Flying Biscuit Café offers a diverse menu that attracts a broad demographic, ranging from ages 18 to 54. This broad appeal, along with their ability to provide five-star service at a one-star price, has contributed to their success and expansion.

The Flying Biscuit Café also offers franchising opportunities, presenting a unique and attractive investment proposition. With a relatively low initial investment compared to other casual full-service brands, the Flying Biscuit Café makes a compelling case for prospective franchisees. The brand's strong reputation, proven menu, and supportive franchisor position them as a desirable choice for those looking to enter the restaurant industry.

The expansion plans of the Flying Biscuit Café are a testament to their success and popularity. With a focus on the Southeast region, the brand is well-positioned to continue its growth trajectory and establish itself as a leading name in the competitive restaurant industry.

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Customer reviews

The Flying Biscuit Cafe has received mixed reviews from customers. While some patrons rave about the food, service, and atmosphere, others have expressed disappointment with long wait times, poor service, and underwhelming food. Here is a more detailed look at some of the customer reviews:

Positive Reviews:

Many customers have praised the Flying Biscuit Cafe for its delicious food, with some specifically mentioning the grits, biscuits, and fried chicken as stand-out dishes. The eclectic and quirky atmosphere has also been highlighted as a positive, with one reviewer calling it a "cool, eclectic & proven menu." The restaurant's ability to accommodate dietary restrictions has also been appreciated, and the Flying Biscuit has been described as a "hit in the office" for group orders.

Some customers have also commended the Flying Biscuit for its friendly and efficient service, with one reviewer stating, "Always a pleasure with Flying Biscuit, on time every time. I CAN COUNT ON THESE GUYS!! GREAT FOOD!" Another reviewer praised the staff, saying, "The staff was so excited. Tried the fried chicken this time and it was so good."

Negative Reviews:

On the other hand, several customers have expressed disappointment with their experiences at the Flying Biscuit Cafe, mainly regarding the quality of the food and long wait times. One reviewer mentioned that the biscuits were "weird," and the food was "average at best." Another patron noted that the biscuits were undercooked (doughy) in the middle, smaller than expected, and not flaky, which was surprising given the restaurant's name and specialty.

Long wait times and poor customer service have also been mentioned in several reviews. One person shared their frustrating experience of waiting for a table, only to be forgotten and then seated after other parties who arrived after them. Another reviewer described the service as "horrible," stating that their food was missing items and that the customer service staff was unhelpful in resolving the issue.

While the Flying Biscuit Cafe has received mixed reviews, it is clear that customers have strong opinions about their experiences. Some have raved about the food and service, while others have been left disappointed by long waits and underwhelming dishes. It is important to note that individual experiences may vary, and the management may have addressed some of the concerns raised in these reviews.

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Catering services

The Flying Biscuit's catering menu offers a wide range of options to satisfy diverse tastes and dietary preferences. Their signature dishes, such as the Power Breakfast, include a variety of mouthwatering items like organic oatmeal pancakes, seasonal fresh fruit trays, and their famous fluffy biscuits with cranberry apple butter. They also cater to special dietary needs, accommodating gluten-free and vegan requests.

For larger events, the Flying Biscuit provides hot lunch and dinner buffets. Their award-winning creamy shrimp and grits, sandwich platters, freshly tossed salads, and signature chicken tenders are popular choices for catering office events and celebrations. The Flying Biscuit's catering services are not just limited to breakfast and brunch; they also offer lunch and dinner packages to cater to a variety of occasions.

The Flying Biscuit's catering services extend across their 33 to 34 locations in Georgia, North Carolina, Florida, and Texas. Each location bakes almost 5,000 biscuits per week, ensuring a fresh and abundant supply for their catering events. The company's dedication to fresh ingredients, Southern-inspired recipes, and quirky neighborhood spirit have contributed to their success in the catering business.

The Flying Biscuit's catering services have received rave reviews from customers, who praise the food's freshness, taste, and timely delivery. Many customers also appreciate the convenience of ordering and the accommodating nature of the catering staff, ensuring a stress-free experience for event organizers.

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Leadership team

The Flying Biscuit Café is led by a dynamic leadership team that includes franchisees and managers, as well as employees. The team is headed by President Daryl Dollinger and Brand Leader/VP of Operations Brent Fuller.

Daryl Dollinger – President

Daryl Dollinger has been with Big Game Brands (formerly known as Raving Brands) since 1997 and has played a crucial role in developing concepts for various brands, including The Flying Biscuit Café, Moe’s Southwest Grill, Planet Smoothie, and Mama Fu’s Asian House. His expertise in concept creation, franchise sales, real estate development, franchise marketing, training, and operations has been invaluable to the company. Dollinger is a graduate of the University of South Carolina with a double major in political science and criminal justice. He started his career in the food service industry with Aramark at the College of Charleston and later served as the company’s regional food service director in Rome, Georgia. Dollinger and his wife, Kim, have three children and have resided in Atlanta since 1996.

Brent Fuller – Brand Leader/VP of Operations

Brent Fuller has served as the Brand Leader of The Flying Biscuit Café since 2009 and has been instrumental in the franchise's expansion throughout the Southeast. With over 30 years of experience in individual and multi-unit restaurant operations, Fuller works closely with industry leaders, developers, and operators. He is a strong believer in the company's philosophy of providing five-star service at a one-star price and giving back to the local community. He can often be found at one of the brand's locations, and he challenges customers to a biscuit toss game, offering to buy their meal if they beat him.

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